7 July 2015
The challenge: P&G was looking for a new way to connect with its in-store consumers and help them understand their skin needs better. While competitive brands […]
7 July 2015
The challenge: As part of the digital CRM program, Reward-Me, consumers were to be engaged with regular EDMs covering new product launches and samples that were […]
9 July 2015
The challenge: P&G needed to revamp and re-branding of its existing sampling platform PG Improving Life to a website that provided content and tips and engaged […]
15 July 2015
The Challenge: There’s nothing that quite says it like a smile. Something that was very apparent to the Brand Managers of P&G’s oral care brand P&G. Yet […]