Advertising often hides the real cost of its creative output. Here’s why its important that creativity is paid its due and a smart way to cut creative costs.
DHL’s 2021 advert for e-commerce strikes the right chord at a time when the world is so dependent on the service. Well written and masterfully shot & edited.
It is whispered in some halls, it is screamed out in others, the strange power and connection that the loo has with creative ideas. A friend of mine brought this…