There is a retro revolution of gaming handhelds upon us. And there is a whole new generation of consoles on the radar for the year ahead. If you thought mobile gaming killed the handheld market, you’d be surprised by the truth.
Lightfield Labs Hologram
Straight out of science fiction, this is a hologram demo from Lightfield Labs that doesn’t require users to wear any headwear.
Why agencies and brands need to invest in AI like GPT-3 right now
AI is redefining advertising with agencies like Publicis and Wunderman dipping their toes in it. But we are yet to see the full potential of AI like GPT-3 unleashed on the ad world.
DHL Keep Up With the Clicks
DHL’s 2021 advert for e-commerce strikes the right chord at a time when the world is so dependent on the service. Well written and masterfully shot & edited.
Millard Fuller
“It is easier to act yourself into a new way of thinking, than it is to think yourself into a new way of acting.” —Millard Fuller
Henry D Hubbard on graphs
“There is a magic in graphs. The profile of a curve reveals in a flash a whole situation — the life history of an epidemic, a panic, or an era…
A primer on gaming for marketers
Are you a marketer who wants to incorporate a ‘gaming’ angle in your next campaign but don’t play games yourself? This is where you start. Ready player one?
Ad Land’s hidden cost of creativity
Advertising often hides the real cost of its creative output. Here’s why its important that creativity is paid its due and a smart way to cut creative costs.
5 ways Amazon India could be even more amazing.
Amazon India has become the retail backbone for organised retail across India during this pandemic. Even delivering daily essentials when local corner shops couldn’t. Here are five ways Amazon could get even better.
Should your brand brave Clubhouse?
With Clubhouse being all the rage, here are few things to think about before you take the leap and how best to have your voice heard.