Rubik's Blog

Digital Divinations

The Full Stack Folly

Yesterday there was the rise of the Full Stack Developer where there was unrealistic demands made of those who know how to code for a living. Today we stand on the precipice of an industry demanding a Full Stack UX talent. What will the fallout be?

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I’m a fan

I have to admit that this looks impressive. Imagine what you could do if you tied this up with a couple of other sensors.

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Fads to fundamentals

Ever wondered if your digital campaign is rooted in fad or fundamental. Here are my thoughts on some of Internets biggest fads over the last decade and the fundamentals that still ring true in every execution.

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Alibaba UX Musings

Done under 24 hours, an analysis of UX challenges for Alibaba and how to create brand tonality. A unique opportunity & pleasure talking to the Content Strategy team at Alibaba HQ about this.

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Giving Alexa a new voice. Your voice.

With sound coming back into the limelight, here is a quick and easy way to craft a voice experience for your brand with a hypothetical case study. Click the title to read more. Click the image to see slides.

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