“It is easier to act yourself into a new way of thinking, than it is to think yourself into a new way of acting.” —Millard Fuller
Henry D Hubbard on graphs
“There is a magic in graphs. The profile of a curve reveals in a flash a whole situation — the life history of an epidemic, a panic, or an era…
A primer on gaming for marketers
Are you a marketer who wants to incorporate a ‘gaming’ angle in your next campaign but don’t play games yourself? This is where you start. Ready player one?
Ad Land’s hidden cost of creativity
Advertising often hides the real cost of its creative output. Here’s why its important that creativity is paid its due and a smart way to cut creative costs.
5 ways Amazon India could be even more amazing.
Amazon India has become the retail backbone for organised retail across India during this pandemic. Even delivering daily essentials when local corner shops couldn’t. Here are five ways Amazon could get even better.
Should your brand brave Clubhouse?
With Clubhouse being all the rage, here are few things to think about before you take the leap and how best to have your voice heard.
The real cost of feedback.
Ever stop to wonder by how much bad feedback is eating away your bottom line? Here are few tips to improve the quality of your work by nurturing better feedback practices.
This packaging is absolutely nuts. That’s just half of it.
This packaging for Hrum & Hrum hazelnuts is just brilliant but that’s just half of what makes this story such a nutcracker.
Turning snapshots into snappy brand opportunities
Product placement in films is almost passé. But Unsplash seeking to revolutionize the stock photography game by offering brand placements could just be brilliant.
Bruce Lee
“Long-term consistency trumps short-term intensity.” – Bruce Lee